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How to Succeed as a Medicare Insurance Agency

  As more Baby Boomers reach age 65, insurance agencies are exploring their options to better serve a growing senior market. When looking for profitable ways to expand, the Medicare market is prime for growing agencies to capitalize on a massive generation of prospects. As your agency ramps up for the next OEP (Open Enrollment Period), consider the following points to continue training and educating your agents to effectively sell senior-targeted products.
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How Changes to Medicare in 2022 Can Help Increase Sales

With over 62 million people receiving Medicare benefits, and nearly 10,000 Baby Boomers aging into Medicare each day, the potential to increase Medicare sales in 2022 will be unprecedented, but agencies will need to adjust to some changes in the market. Agencies can take advantage of these vast sales opportunities by understanding the changes introduced by the Centers for Medicare & Medicaid Services (CMS) and how they may affect 2022 sales in Medicare Advantage, Medicare Supplement (Medigap), and Medicare Prescription Drug Plans.
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Successfully Marketing to Seniors (65 and Over)

The 65-and-over population controls the bulk of disposable income in the United States. For insurance brokers and agencies, this means that using the right strategy can have a tremendous impact on the bottom line.
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Why You Should Put Yourself in Your Customer’s Shoes

Walking a mile in your customers’ sneakers not only helps you understand their needs better, it can also transform the way you sell to them.
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Best Practices: Navigating the New Digital Paradigm

In the face of challenging times, entrepreneurial resiliency for insurance businesses is shaping up to be all about focusing on the fundamentals through a new digital lens.
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5 Ways an Insurance AMS Can Help Rev Up Your Sales Ops

Whether you are just starting or have been running an established insurance business for years, one thing is sure: You need more clients. We all know how difficult it is to grow a business in this market. If you're looking to get your company's insurance agency on the map, an automated solution via an AMS (Agency Management System) could be just what you need.
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Driving Safety Tips to Share With Your Customers

April is Distracted Driving Awareness Month — these tips will help your clients stay safe behind the wheel Getting behind the wheel may appear to be a routine affair, but it is most likely one the riskiest things people do all day.
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What You Need to Know About the Pet Insurance Market Right Now

Insurance for man’s best friend isn’t just a feel-good sales funnel, it’s also big business with an incredible growth trajectory in 2022 and beyond.
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How to Connect with Auto Insurance Prospects

Sponsored by AgentCubed, The P&C Playbook Blog Series will spotlight 2022 industry trends throughout the month of April, as well as share proven sales techniques and marketing tips to help small to mid-sized agencies succeed in the digital age.
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